Friday, October 29, 2021

Media Dinausores are data grabbing machines destroying separate identity and ownership

I had written a blog one year back against the fight between MNCs to capture customers world over.
I am republishing it as I see new fight between global communication media like Facebook, twitter, Whats app, Instagram, linked in and similar large customer base media giants.
 
Renaming of Facebook to Meta indicates urgency in attracting more customers with lucrative offers. All these so called free to use media is just a tool to capture personal data, it affects web design business which is  a boon for small industries offering more secure, focused and retains individuality
Ease of use and free access to post information attracts people, who share their preferences, likes and personal information.
 
Website on the other hand has full ownership and accessibility can be made specific to any webpage or part of data. All small industries should avoid to get trapped in free offers of advertisement and eCommerce as they loose their separate identity and get chained with hundreds of global competitors.
Just like shops in a mall, their presence will only add option which is neglected before foreign attractive but unreliable products.
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My earlier blog dated 24 Oct. 2020
 

Death of Dinosaurs

 
 
 Dinosaurs roamed the earth for 160 million years.  But they got destroyed  some 65.5 million years ago. There is a mystery about the exact cause of their extinction.  Some believe that the extinction was due to a single catastrophic event of  supernova radiation on earth or as an effect of striking of some asteroid. 

One early theory was that small mammals ate dinosaur eggs, thereby reducing the dinosaur population until it became unsustainable. Another theory was that dinosaurs’ bodies became too big to be operated by their small brains.

Considering the growth of large corporate and MNCs who are dominating almost all business in the entire world, I am tempted to compare them with Dinosaurs. These corporate have grown big by destroying local small businesses through their capacity to monopolize the  consumer market using huge capital, big infrastructure and  large workforce. This is more so in the Information technology and practically small software firms just cannot fight with these giants. They are  struggling to get some small local customized jobs for their survival but are always under the threat of retrenchment of their skilled personnel  due to hefty offers from bigwigs.

The development of mobile devices and cloud services however, have changed the scenario. Now it is not necessary to have   to have large computer hardware or to own costly proprietary operating systems and software tools for undertaking software development  projects of any size. Hence small groups and individuals also can undertake projects of any size.


Evolution of Freelance Service Agencies like Elance, O-Desk, Guru, Freelancer, worknhire etc have played a great role in providing  a platform for such groups and individuals to get work with fare competition.




The  theory of small mammals eating  dinosaur eggs, or small brains with big bodies of dinosaurs as the cause of their extinction may become applicable to Big IT companies as the individual freelancers and small groups may provide efficient, more innovative and economical solutions to problems which are generally awarded to big companies.

 It is necessary however to build effective and responsive coordination between many diverse small groups and individual developers. 
 
Dnyandeep Foundation ( https://dnyandeep.net) has started Free Lance Forum for building network of individual free lancers for building their career by co-operating with each other in training and sharing resources. This has a self help program which envisages internship with professionals on one to one basis which will give opportunity to learn practical knowledge from experts and Experts also will get assistance in building new projects and getting help from students in current projects in hand.


 
If this succeeds, it will be a new sustainable growing business  with collective funding and benefits to all based on their contributions in carrying out the work.

The trainer and learner have no eligibility restrictions and it will be a free market where learner will decide what to learn, from whom to learn and at what cost and in what way. Thus  it will be learner or customer driven business.

For those who wish to use this forum only to learn some topic or skill, Dnyandeep Infotech can give experience certificate.

The participants i.e trainers and learners can form groups at will and get large projects from market.

If such centers get developed all over India in various fields through many different agencies, there will be real and permanent Death of Dinosaurs


 

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